SMO Services
SMO Services
Digital promoting may be outlined as promoting of brands or product and services victimization all kinds of digital advertising.
Digital promoting uses tv, Radio, Internet, mobile and any sort of digital media to succeed in customers in a very timely, relevant, personal and cost-efficient manner.
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Social Media Optimization
Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.
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Social Media Strategy :
Social media optimization includes using RSS feeds, social news and bookmarking sites, as well as social media sites and video and blogging sites. SMO is similar to SEO in that the goal is to drive traffic to your Web site.
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Benefits of SMO services :
Increase in targeted traffic
Broadened client base
Broadened reach/ target market
Improved conversions
Rules of Social Media Optimization :
Increase your linkability
This is the first and most important priority for websites. Many sites are "static" – meaning they are rarely updated and used simply for a storefront. To optimize a site for social media, we need to increase the linkability of the content.
Make tagging and bookmarking :
Adding content features like quick buttons to "add to del.icio.us" are one way to make the process of tagging pages easier, but we go beyond this, making sure pages include a list of relevant tags, suggested notes for a link
Reward inbound links :
Often used as a barometer for success of a blog (as well as a website), inbound links are paramount to rising in search results and overall rankings. To encourage more of them, we need to make it easy and provide clear rewards.
Help your content travel :
Unlike much of SMO is not just about making changes to a site. When you have content that can be portable, submitting them to relevant sites will help your content travel further, and ultimately drive links back to your site.
Encourage the mashup :
Sharing and syndicating content through RSS helps in driving traffic. Creating YouTube videos that people will want to link to is great but makes sure YouTube videos should be social media friendly.
Develop a SMO Strategy :
Define your objectives and set goals. Be totally responsive to what your required outcome is as a results of playing these ways. Reputation, sales, influence, believability, charity, traffic/page views, etc.